This Privacy Policy describes how Kaizen Edge X LLC ("KX Pulse," "we," "us," or "our") collects, uses, and shares information when you use our website, applications, and B2B lead intelligence services (collectively, the "Service"). By using the Service, you agree to the practices described here.
1. Scope and roles
KX Pulse is a software platform for B2B service companies. We help customers discover businesses in their territories, analyze publicly available signals, enrich contact information, score buying intent, and prepare or send outreach.
For information about your own company and users, KX Pulse acts as a data controller. For prospect, company, and contact data that you instruct us to collect, store, and process on your behalf for sales and marketing, KX Pulse generally acts as a data processor and you act as the data controller. You are responsible for ensuring you have a lawful basis to collect and use that prospect data and to contact those businesses.
2. Information we collect from customers
When you register for or use the Service, we may collect:
- Account information: name, email address, password (stored as a secure hash), company name, website URL, and authentication provider details.
- Business configuration: industries, territories, service offerings, pricing, certifications, keywords, competitors, trigger preferences, and other onboarding or settings data you provide.
- Usage and operational data: scan jobs, lead scores, pipeline stages, outreach drafts, send results, in-app notifications, and similar activity generated through your use of the Service.
- Integration data: OAuth tokens and connection settings for email providers (such as Outlook), CRM systems (such as HubSpot or GoHighLevel), and partner single sign-on (such as Pregrox), where you choose to connect them.
- Support and communications: messages you send to us and records of support requests.
3. Business and prospect data we process
To provide lead intelligence, we collect and store information about third-party businesses and contacts from public and licensed sources, including:
- Company profiles from mapping and business directory sources (for example, Google Places).
- Public website content from business websites, subject to robots.txt and reasonable crawl limits.
- Public web signals surfaced through search providers (for example, news, hiring, compliance, RFP, and similar business activity).
- Business contact details from enrichment providers (for example, Hunter.io).
This data may include company names, domains, addresses, phone numbers, employee counts, job titles, business emails, LinkedIn URLs, website text, trigger events, source URLs, AI-generated intent analysis, and lead scores. We associate this data with your tenant account so you can review and act on it.
4. How we use information
We use the information described above to:
- Provide, operate, maintain, and improve the Service.
- Run territory scans, enrichment, scoring, and outreach features you request.
- Authenticate users, secure accounts, and prevent abuse.
- Send service-related notices, such as trial or account messages.
- Respond to support requests and enforce our Terms of Service.
- Comply with law and protect the rights, safety, and security of KX Pulse and others.
We use AI services to classify website content and generate outreach drafts. AI outputs are provided as suggestions and should be reviewed by you before use.
6. Third-party services
The Service relies on third-party providers to function. Depending on your configuration and usage, these may include providers for cloud hosting and databases, web search, business data enrichment, AI processing, email delivery, OAuth authentication, and CRM synchronization. Data sent to these providers is limited to what is needed to perform the relevant function.
8. Data retention
We retain customer account and configuration data for as long as your account is active or as needed to provide the Service. Prospect and lead data generated through your scans remains in your workspace until you delete individual records, scans, or your entire account.
You may delete your account from Settings. Account deletion removes tenant-owned data from our production systems, subject to limited backup retention and legal hold requirements.
9. Security
We use administrative, technical, and organizational measures designed to protect information, including encryption for sensitive credentials such as email OAuth tokens. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.
10. Your choices and rights
Customers: You may access, update, or delete much of your account information through the Service. You may export lead data where the product provides export functionality. You may disconnect integrations at any time.
Businesses listed in the platform: If your organization appears in a customer's workspace and you want to opt out of future inclusion or request deletion of stored records, email privacy@kxpulse.com. We will process verified requests in accordance with applicable law, including state privacy laws such as the California Consumer Privacy Act (CCPA/CPRA) where applicable.
Depending on your location, you may have additional rights to access, correct, delete, or restrict processing of personal information. Contact us to exercise those rights.
11. International users
KX Pulse is operated from the United States and intended primarily for U.S. B2B customers. If you access the Service from outside the United States, you understand that information may be processed and stored in the United States and other countries where our providers operate.
12. Children
The Service is designed for business use and is not directed to children under 16. We do not knowingly collect personal information from children.
13. Changes to this policy
We may update this Privacy Policy from time to time. If we make material changes, we will post the updated policy on this page and update the "Last updated" date. Your continued use of the Service after changes become effective constitutes acceptance of the revised policy.
14. Contact us
Questions about this Privacy Policy or our data practices may be sent to:
Kaizen Edge X LLC
Email: privacy@kxpulse.com